01. Packaging
02. Web Design
03. Email Design

Strange Bird is a clean skincare brand rooted in traditional Chinese medicine and a celebration of individual beauty. Founded by Tina, a first-generation Chinese American, for busy women who crave small, meaningful rituals in their day. With a crowded market to cut through, our goal was to build a visual identity that felt as intentional and distinctive as the brand itself. I supported the growth of Strange Bird's visual world through packaging design for new product launches, web design, email design, and brand asset creation, crafting a look that nods to its cultural roots while feeling fresh and unique.